Toyota Wants You to Actually Enjoy Driving the Next Corolla

The world’s best-selling car nameplate is about to get a serious attitude adjustment. Toyota recently revealed that its 13th-generation Corolla will keep its practical, affordable roots, but the company also wants it to be a car people genuinely look forward to driving. A new brand philosophy called “For You” is guiding every decision behind the …

Used Toyotas Are Holding Their Value Even With Six Figures on the Odometer

If you’ve tried shopping for a used Toyota lately, you probably noticed something unusual. Prices are stubbornly high, even on models with well over 100,000 miles. A Tacoma from 2010 with a worn driver seat and a cracked dashboard still commands five figures. What’s going on? A combination of Toyota’s legendary durability, rising new-car prices …