Toyota Tundra TRD Hammer: The Hybrid Desert Runner Aimed Straight at Ford’s Raptor

Toyota looks ready to finally pick a fight it has dodged for two decades. A fresh trademark filing, a string of spy shots, and a surprise class win at a Nevada desert race all point to a high-speed, long-travel Tundra wearing the TRD Hammer badge, and it’s gunning directly for the Ford F-150 Raptor.

You Can Buy a 400-Horsepower Volvo XC90 T8 for Honda CR-V Money

A brand new 2026 Honda CR-V will set you back somewhere between $30,920 and $42,250, depending on trim. That’s a solid chunk of money for a mainstream crossover. But what if that same budget could get you into a Swedish luxury SUV with a plug-in hybrid powertrain and enough power to embarrass some sports cars? …

Used Toyotas Are Holding Their Value Even With Six Figures on the Odometer

If you’ve tried shopping for a used Toyota lately, you probably noticed something unusual. Prices are stubbornly high, even on models with well over 100,000 miles. A Tacoma from 2010 with a worn driver seat and a cracked dashboard still commands five figures. What’s going on? A combination of Toyota’s legendary durability, rising new-car prices …

How an Instagram Video Sparked Ford’s Biggest Search and Rescue Partnership

It started with a scroll through Instagram. In the summer of 2025, Ford employees spotted a video of a Bronco Badlands tearing across Utah’s desert terrain on its way to save someone’s life. That clip caught the attention of Ford CEO Jim Farley, and what followed may be the best thing the Bronco brand has …

Event Marketing – Boat, RV, and Car Shows to Excite Buyers in the New Year

January through March is prime show season across the country, and if you sell boats, RVs, or cars, these events might be the best marketing money you spend all year. From convention centers packed with gleaming new models to outdoor expos where attendees can climb behind the wheel, shows create something online ads simply can’t …

2028 Acura RDX Hybrid Confirmed With Two-Motor System

Acura just dropped some big news for SUV fans. The fourth-generation RDX is officially in development, and it’s bringing something the brand has never offered before: a two-motor hybrid powertrain. The announcement that the next-generation Acura RDX will go hybrid marks the biggest change in the model’s 20-year history.

Towing Without the White-Knuckle Fear and Getting Started the Right Way

Pulling a trailer doesn’t have to feel like you’re wrestling a mechanical bull down the highway. Whether you’re hauling a camper to the mountains or bringing home a load of lumber, understanding hitch setup, weight ratings, and why your trailer suddenly decides to dance behind you can turn towing from stressful to straightforward.

Used Compact SUVs That Actually Hold Their Value

Shopping for used compact SUVs doesn’t have to feel like gambling with your savings. The sweet spot sits right around that 3-5 year mark, where you skip the brutal new-car depreciation but still get modern safety tech and decent gas mileage. Honda CR-Vs and Mazda CX-5s keep showing up on every reliability list for good …